FOR LEADERS SHAPING THE FUTURE
Visionary Leadership • Empowered Culture • Spiritual Intelligence
HigherWill
Our mission is to support leaders to lead with vision and foresight, transform organisations into high-performing communities, and drive growth and impact. We are dedicated to serving and fostering a better, more conscious world.
HigherWill programmes are underpinned by the Consciousness State Transitions (CST) framework, connecting consciousness science to leadership, wellbeing, and human development.
CST: Some of Lubna’s ideas shared in the TechEx Europe presentation "Where Quantum Theory Meets Consciousness: How this Shapes Our Evolution", have been developed into a research paper, now available as a preprint on Cambridge Open Engage, Cambridge University Press, 2026: https://doi.org/10.33774/coe-2026-ztm3p
SERVICES
How We Support Leaders & Cultures
Talks on leadership, culture, and tech for good and human development
The Fifth Quadrant Leadership Code
For visionary senior leaders, culture transformation, and impact
Transform organisations into high-performing communities
A guidebook to support you on your journey to finding purpose and fulfilling success
Strategic Clarity
develops from
Big-Picture Vision
RECOGNITION & AWARDS
Leadership & Holistic Wellbeing Co of the Year 2024 by Corporate Vision, AI Global Media Group
Corporate Vision, a platform for leaders committed to transforming the way they manage their organisations, recognised our work in evolving future-ready leadership styles
Kensington, Chelsea & Westminster Chamber of Commerce Business Awards 2024
HigherWill was a finalist in the KCWCC Awards for our work in conscious leadership, alongside leading institutions including Harrods, Kensington Palace, Mandarin Oriental Hotels, Barclays Bank, and Institute of Directors
#1 International Bestseller – Beyond Potential: The Complete Wellbeing Guide for Purpose and Success at Work (2024)
#1 bestseller in the US, UK, Canada and Germany, in seven categories including Self-Help in the US, this guide combines Lubna’s expertise, modern research, and timeless wisdom to help you re-balance, achieve, and live a more purposeful life